五師兄字

Snow Globes – Coca-Cola 2010 Christmas Commercial

What if the world of Santa is in is also within a world contained by an even bigger Snow Globe? A Multi-layer Universe?

Anyway, it is a tough job to sell a cold soft drink in a winter season by bring the warm feeling to our heart. Well done Coca-cola!

Really? [Windows Phone 7 ad]

I don’t get it. At the beginning I thought they were saying how fascinating Windows Phone 7 is, up to the point where people would ignore anything else in their normal life to play with it. At the final seconds (when scene that the baby with coffee in the bottle is up), I then realize that they are proposing to change the way how people use mobile (and get back to the real lives). Well. Perhaps there would be a next one coming up soon to explain the rest.

Levi’s Guy Walks Across America!

That’s the Google Map of where the guy (and his crew) has been:

If you watch the Behind the Scenes below, you’d find that in fact the guy didn’t really walk all the steps that you have seen in the video. But still, the cameraman did! Wah ha ha ha… …

This remind me the Johnny Walker’s ads that I have posted here earlier on. Equally amazing.

Worldcup X Star War X Adidas

This is supposed to be cool and funny. But I don’t quite get it. Please enjoy it anyway.

Nike 世界盃廣告《Write the Future》

Nike 推出了新的一輯南非世界盃廣告《Write the Future》（國內譯作「踢出傳奇」）。繼兩年前歐洲國家盃那《一球成名》式第一身廣告後，這次繼續找來品牌旗下的足球巨星撐場。不過今次的主角不再是「自己」，而是回歸到眾球星的身上。

有趣的地方是每段畫面都像在說那一球會如何影響這個球員場外的現實世界。首先登場的杜奧巴扭過所有後衛，避過守門員，近門射向意大利龍門的遠柱。這刻，所有科特迪瓦的球迷都歡喜若狂，大鑼大鼓去慶祝。但話口未完，簡拿華路便奮力走向門前倒掛金鈎將球救出，而他這一腳更成為日後舞場表演的指定一踢！

鏡頭一轉卻見朗尼在完場前最後一分鐘於中場盤球而上，然後作出一記致命的長傳。怎知力水不夠，卻被列貝利飛身截去。全英球迷立時起哄上街暴亂，報章亦大罵，股市更大瀉！最慘的就是朗尼因而從此要過著潦倒的生活終老！想到這裡，朗尼立即發奮向前衝，在列貝利起腳前一刻將球鏟走。登時他的人生立即改寫，成為英雄之餘更使股市大幅反彈，他自己更接受了英女皇授勳！

之後還有與今屆世界盃無緣的朗拿甸奴不斷玩弄球技成為世人（包括 Kobe）追仿的對像。不過最有氣氛還是個結局：找來 Nike 旗下最靚仔的C朗去射罰球。射前那刻更將其明星化（還為他立雕像！），貫徹他一向要靚要出名的性格！

有趣的是，那些在廣告裡出過場的球衣，只有巴西、英格蘭和壓軸的葡萄牙是真的，其餘的不是沒有標誌就是胡亂弄一個上去。為甚麼呢，很簡單，在廣告裡這麼多隊國家隊當中，只有巴西和葡萄牙是用 Nike 的。至於英格蘭的 Umbro 嘛？其實也是 Nike 旗下的品牌，所以也出得街！本來甚搶鏡的橙色荷蘭兵團也是 Nike 的，但沒有了雲尼斯達萊，剩下的荷蘭佬又真的沒有誰像是廣告的料子。

還有，結果於三分鐘的廣告內，其實從沒有一球是射得進的，可能不想有任何的錯誤預測吧？要看最尾結局C朗入那球罰球就要等真正踢世界盃時才有得看了！